The merchant's guide to successful mobile payments

At PayOne, we believe that best marketing practices aimed at the consumer helps the mobile payments industry as well. That's why we've introduced OneCare, an industry guiding consumer advocacy initiative to help ensure a positive payment experience for consumers and the merchants that serve them. 

Safe and secure m-commerce

With One Care, PayOne is taking an even stronger stand against “cramming” and the deceptive marketing practices that plagued some of the industry’s earlier premium SMS (PSMS) efforts. The new guidelines prohibit deceptive marketing tactics including, among other things, unclear wording of offers, misleading inducements to make purchases, and disclaimers spelled out in small or unreadable fonts. 

With the full transparency and ethical business practices inspired by One Care, consumers will have the confidence to fully embrace the ease and safety of direct carrier billing.